This project focuses on users who enjoy decorating but lack space and dislike wasteful packaging. Ornament boxes often lose their purpose once opened and are quickly discarded. Our persona, Michelle, lives in a small apartment and wants compact, space-efficient seasonal décor. To address this, Frostora transforms a simple ornament storage box into a small wooden display tree, combining decoration and storage into a single reusable object.

CHALLENGE:

Since decoration and storage are treated as separate objects, ornament packaging loses its purpose once opened and is often discarded.

PERSONAS:

Michelle, a university student living in a small one-room apartment, loves decorating but lacks space and dislikes extra storage. She wants compact, easy-to-display seasonal items.

PRODUCT:

A storage box for ornaments that can be reassembled into a small wooden tree and displayed as winter décor, unifying storage and decoration in one long-lasting seasonal object.

LOGO:

COLORS:

TYPEFACE:

Reiher Headline

INSTRUCTION DESIGN:

DIELINES:

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